Presstitue a term which was recently coined by Gen(retd) V K Singh make huge wave on social media. Operation Rahat which evacuates nearly 4000 Indians successfully was praised by international media but the Indian media not covered the whole event very enthusiastically in fact people came to know about the detail version through social media and government briefing.
Now recently the coverage of Nepal earthquake by Indian media made the citizens of Nepal furious.Even when India has supported and help Nepal in every possible way but people of Nepal trends ‘#Indianmediagohome’ and ‘#Indianmediadontcomeback’ perhaps because of the approach of their coverage in such a sensitive issue not like by the locals.
Those days were gone when anything that come on tv was acceptable. In today’s scenario we cannot underestimate the viewer’s choice of content. As News channel most of the time contradict themselves. First they will take an interview then edit it then sensualise it and make full one hour program which will be sponsored by corporate goons this is how they create controversies.
Media is said to be the fourth pillar of democracy. The role of media is to create awareness among the people and hold government accountable for the policies but in recent times the image of media has been dented by the media itself including top journalists, media houses which is ran and control by powerful corporates. Now everyone understands the race of TRPs how these whole media lobby is desperate to showcase the bulletin.
People in this techno world become fast and smart hence any news,article or twisted fact can be verified very easily and we must not forget that people only appreciate those things which are beneficial for them and they are the best judge for it. Therefore media houses should understand the same and not try to implant bogus and false framed news.
A lesson from listener
In the recent times media has to face a serious bantering.People are sick to listen “India wants to know” even if they really want to know the matter. During world cup when a news channel wants to trend #shameinsydney on India’s loss in semi-finals the social media trends #shameontimesnow and that too remain in trending list for more than 3 days. News anchors are got trolled,their pic used as a meme and even their name have suffixes like feku,chor and biased
Recently #switchtoDD was trending as people are interesting in watching the old DD national as it still have the old essecnce of news without much loudness and marketing and it always known for it’s genuine and authenticity. Hope news channel will focus only on news and not on promoting any political agenda and transfrom it’s image from presstitue to press institute.
No comments:
Post a Comment